Home: A Storytelling Lab
A speculative design workshop with the Los Angeles Music Center
Experience Designer Learning Scribe
50+ Professionals from the tech/creative industries
Creator Deals is a comprehensive workspace designed specifically for newcomers to content creation.
Experience Designer Learning Scribe
50+ Professionals from the tech/creative industries
Creator Deals is a comprehensive workspace designed specifically for newcomers to content creation.
Experience Designer Learning Scribe
50+ Professionals from the tech/creative industries
Creator Deals is a comprehensive workspace designed specifically for newcomers to content creation.
Context
The Creator Economy is Experiencing Exponential Growth .
Between 2023 and 2030, the creator economy is projected to expand from $127.65 billion to $528.39 billion, achieving a compound annual growth rate (CAGR) of 22.5%. As more creators enter this flourishing market, there's an increasing demand for simplified brand partnership management solutions.
The physical layout of Nanluogu Alleys is in a fishbone structure — people are attracted to the trinkets and souvenirs on the main street, but ignore the cultural heritage in 16 branch alleys.
! Problem Statement
Emerging content creators who lack experience in business negotiation and contract management struggle with fragmented tools when handling brand partnerships.
⚠️
The disorganization frequently leads to
- missed deadlines
- payment confusion
- diminished professional credibility.
Solution
Creator Deals is a comprehensive workspace designed specifically for newcomers to content creation. Our platform helps creators establish themselves professionally by simplifying contract management, facilitating deal negotiations, and streamlining asset delivery.
AI-powered brand matching for finding ideal partnerships
Guided contract discussion frameworks to build negotiation confidence
Intuitive content asset delivery system
Transparent tracking of deliverables and payments
Personas
The Creator
Tyler | 23
Beginner Tech Review Youtuber
Tyler | 23
Beginner Tech Review Youtuber
Painpoints
- Difficulty balancing multiple client requests while maintaining content quality
- Challenges finding partnerships that align with channel niche and audience demographics
- Limited time to navigate complex negotiations while prioritizing content creation
Painpoints
- Difficulty balancing multiple client requests while maintaining content quality
- Challenges finding partnerships that align with channel niche and audience demographics
- Limited time to navigate complex negotiations while prioritizing content creation
"I spend hours each day searching for opportunities to grow my brand and connect with potential partners, which takes valuable time away from creating content."
"I spend hours each day searching for opportunities to grow my brand and connect with potential partners, which takes valuable time away from creating content."
Goals
-> Find relevant brand partnerships efficiently
-> Streamline contract and deliverable management
-> Establish professional credibility with brands
Goals
-> Find relevant brand partnerships efficiently
-> Streamline contract and deliverable management
-> Establish professional credibility with brands
The Brand Manager
Danielle | 28
Influencer Relations Manager at Notion
Danielle | 28
Influencer Relations Manager at Notion
Painpoints
- Identifying creators who can authentically connect with Notion's productivity-focused audience
- Managing multiple partnerships at different stages simultaneously
- Ensuring consistent brand messaging across diverse creator partnerships
Painpoints
- Identifying creators who can authentically connect with Notion's productivity-focused audience
- Managing multiple partnerships at different stages simultaneously
- Ensuring consistent brand messaging across diverse creator partnerships
Goals
-> Discover emerging creators interested in productivity and digital tools
-> Establish mutually beneficial Brand Ambassador partnerships
-> Track partnership performance and deliverable completion efficiently
Goals
-> Discover emerging creators interested in productivity and digital tools
-> Establish mutually beneficial Brand Ambassador partnerships
-> Track partnership performance and deliverable completion efficiently
The Creator
Tyler | 23
Beginner Tech Review Youtuber
Painpoints
- Difficulty balancing multiple client requests while maintaining content quality
- Challenges finding partnerships that align with channel niche and audience demographics
- Limited time to navigate complex negotiations while prioritizing content creation
"I spend hours each day searching for opportunities to grow my brand and connect with potential partners, which takes valuable time away from creating content."
Goals
-> Find relevant brand partnerships efficiently
-> Streamline contract and deliverable management
-> Establish professional credibility with brands
The Brand Manager
Danielle | 28
Influencer Relations Manager at Notion
Painpoints
- Identifying creators who can authentically connect with Notion's productivity-focused audience
- Managing multiple partnerships at different stages simultaneously
- Ensuring consistent brand messaging across diverse creator partnerships
Goals
-> Discover emerging creators interested in productivity and digital tools
-> Establish mutually beneficial Brand Ambassador partnerships
-> Track partnership performance and deliverable completion efficiently
Creator Deals focuses on bridging the connection between the companies and the creators, so it would be a two-way platform for both ends.
Our team primarily centered on and enhanced the creator's experience.
User Flow
for the Content Creator Users
Design System
Final Prototype
Expand to full screen for better interactions
Final Prototype
For a better experience, please view on desktop or use a non-mobile device.
Flow 1 (NUE) - Personalized and conversational Onboarding -> Guided by brand matching process -> Signing the 1st contract!
Flow 2 (RUE) - Task Tracking Dashboard -> Asset Submission and Checking -> Secured payment
Thank you for learning about Creator Deals
We make brand negotiation frictionless
